Arbeit Macht Slim?

Here's my nomination for the worst advertising pitch of all time:

(A) gym owner in Dubai thought a picture of the infamous Auschwitz concentration camp would be a great advertisement poster for his gym.

 

He thought wrong.

Phil Parkinson, 32, posted a picture to the Circuit Factory's Facebook page of the railroad tracks leading to Auschwitz with the caption "Where your calories go to die." Great slogan by itself? Sure. But not when attached to an image like that. The Nazis slaughtered 1.3 million people at Auschwitz.

Parkinson said he used an image of Auschwitz to advertise weight-loss and exercise classes because "it's like a calorie concentration camp."...

Watch for Phil's book The Concentration Camp Diet to hit stores soon. Its gist: eschew carbs, protein and fat while keeping up a rigorous exercise program and you're bound to lose tons of weight (as well as your life). ;)